Fashion
Challenge
High traffic but underperforming product experience.
Slash
Improve Shopify UX, product pages, and conversion flow.
Shopify Dev & Growth PartnerBuild Better.
Build Better.
Convert Better. Grow Faster.
Shopify development and growth solutions for ambitious e-commerce brands.
Slash helps growing brands build, optimize, and scale Shopify stores through development, conversion optimization, and continuous growth improvement.
Conversion focus
Shopify
Mobile optimized
Positioning
More than Shopify development.
We combine Shopify development, conversion optimization, and growth thinking to help brands turn their store into a better-performing growth engine.
BUILD
Build
Shopify development and custom experiences.
OPTIMIZE
Optimize
UX, CRO, performance, analytics, and conversion improvements.
GROW
Grow
Continuous experimentation and growth optimization.
What We Do
From Store Build to Growth Partner
Three connected capabilities that take a store from foundation to continuous improvement.
BUILD
Shopify Store Development
A solid Shopify foundation designed around your brand and your buyers.
- Theme Customization
- Custom Sections
- Landing Pages
- Store Revamp
- Shopify Migration
- Custom Shopify Development
OPTIMIZE
Conversion Rate Optimization
Remove friction across the journey so existing traffic performs better.
- Product Page Optimization
- Mobile UX
- Page Speed
- Analytics & Tracking
- App Optimization
- Customer Journey Optimization
GROW
Growth Experiments
Structured iteration on the pages and flows that move the business.
- Landing Page Optimization
- Conversion Experiments
- Analytics & Insights
- Retention Opportunities
- Continuous Shopify Optimization
Who We Help
Built for Growing E-commerce Brands
We work best with growing D2C brands already selling on Shopify.
Beauty & Skincare
Challenge
Strong content, unclear product value on-site.
Slash
Restructure PDPs, benefits, and social proof placement.
Sportswear
Challenge
Large catalog that is hard to navigate.
Slash
Refine collection filtering, merchandising, and search.
Lifestyle
Challenge
Theme limitations blocking new campaigns.
Slash
Custom sections and reusable landing page systems.
Accessories
Challenge
Mobile checkout drop-off.
Slash
Mobile-first UX fixes and speed optimization.
Home & Living
Challenge
Rich products that need better storytelling.
Slash
Visual PDP design, bundling, and content-driven pages.
Problems We Solve
Your Shopify store shouldn't just look good. It should perform.
Common situations we hear from growing brands — and how we approach them.
“My store looks outdated.”
Store revamp with a modern, brand-led Shopify experience.
“Mobile experience isn't converting.”
Mobile-first UX audit, layout fixes, and speed optimization.
“We're spending on ads but conversion is weak.”
CRO on landing pages, PDPs, and the checkout journey.
“Our product pages don't communicate value.”
PDP restructure: hierarchy, benefits, proof, and clear CTAs.
“We need new Shopify features or integrations.”
Custom Shopify development and third-party integrations.
“We want to grow without rebuilding everything.”
Incremental improvements guided by data and experiments.
Shopify Services
Shopify services, end to end
Pick a single engagement or combine services into a roadmap.
Shopify Store Build
A new Shopify store built around your brand, catalog, and buying journey.
Ideal for
Brands launching or replatforming to Shopify.
Key deliverables
- Information architecture
- Theme setup & customization
- Core page templates
- Launch QA
Shopify Store Revamp
Modernize an existing store without losing what already works.
Ideal for
Stores that feel dated or inconsistent.
Key deliverables
- UX & UI refresh
- Homepage & collection redesign
- PDP improvements
- Design system cleanup
Shopify Custom Development
Custom features, sections, and integrations beyond theme defaults.
Ideal for
Teams with specific technical requirements.
Key deliverables
- Custom sections & blocks
- App & API integrations
- Liquid development
- Technical documentation
Shopify Landing Page
Campaign and product landing pages designed to convert paid traffic.
Ideal for
Brands running performance marketing.
Key deliverables
- Conversion-focused layout
- Reusable page sections
- Tracking setup
- Mobile-first build
Shopify CRO / Optimization
Find and remove friction across the store to improve performance.
Ideal for
Stores with traffic but weak conversion.
Key deliverables
- CRO audit
- Prioritized backlog
- Implementation sprints
- Before/after review
Shopify Performance Optimization
Faster pages, lighter assets, better Core Web Vitals.
Ideal for
Slow stores, especially on mobile.
Key deliverables
- Speed audit
- Asset & script cleanup
- App bloat review
- Performance report
Shopify Analytics & Tracking
Trustworthy data so decisions are based on what actually happens.
Ideal for
Teams unsure about their numbers.
Key deliverables
- GA4 & pixel setup
- Event tracking
- Funnel reporting
- Data QA
Shopify Growth Support
An ongoing partner for development, optimization, and experiments.
Ideal for
Brands scaling continuously.
Key deliverables
- Monthly roadmap
- Development sprints
- Experiment program
- Reporting & review
Selected Work
Selected Work
Selected digital commerce experiences built, optimized, or supported by Slash.
Placeholder assetSportswearShopify Store Build
Sportswear Store Concept
Catalog-heavy storefront concept with clear merchandising and fast mobile browsing.
Placeholder assetBeauty & SkincareShopify Landing Page
Skincare Brand Concept
Product-led landing page concept focused on benefit clarity and proof.
Placeholder assetHome & LivingStore Revamp
Home & Living Concept
Collection experience concept with visual storytelling and refined filtering.
Placeholder assetAccessoriesCRO / Optimization
Accessories PDP Concept
Product page concept with sticky buy bar and structured value communication.
Growth Approach
Build. Optimize. Grow.
A simple framework we return to at every stage of the engagement.
01
Build
Create the right Shopify foundation.
02
Optimize
Find friction and conversion opportunities.
03
Grow
Experiment, learn, and continuously improve.
Packages
Engagements built around your stage
Transparent starting points. Final scope and pricing are confirmed after a short discovery conversation.
PACKAGE 01
Shopify Starter
Brands that need a professional Shopify foundation.
Starting from Rp XX jt
One-time project
- Shopify store setup
- Theme customization
- Core page templates
- Mobile-first build
- Basic tracking setup
- Launch support
PACKAGE 02
Shopify Growth
Brands that already have a store and want to improve performance.
Starting from Rp XX jt
One-time project
- CRO & UX audit
- Homepage & PDP optimization
- Mobile experience improvements
- Page speed optimization
- Analytics & tracking review
- Prioritized growth backlog
PACKAGE 03
Shopify Growth Partner
Brands that want ongoing Shopify development and growth support.
Starting from Rp XX jt / mo
Monthly retainer
- Monthly development sprints
- Continuous CRO experiments
- Landing pages for campaigns
- Performance monitoring
- Analytics reporting
- Dedicated communication channel
CUSTOM
Custom Shopify Development
Specific technical requirements or complex integrations.
- Technical discovery
- Custom feature development
- App & API integrations
- Documentation & handover
How We Work
A clear path from conversation to growth
01
Discover
Understand the brand, store, goals, and challenges.
02
Audit
Identify technical, UX, CRO, and growth opportunities.
03
Build
Design and implement the agreed improvements.
04
Grow
Measure, optimize, and iterate.
Why Slash
One partner across technology and growth.
Shopify-First
Focused on Shopify commerce experiences.
Business-Minded
We connect technical decisions to business outcomes.
Growth-Oriented
Optimization doesn't stop when development ends.
Long-Term Partner
Support for continuous improvement and growth.
Referral Partner Program
Join the Slash Partner Network
Know a growing Shopify brand that needs development or growth support? Introduce the opportunity to Slash and earn commission from successful projects.
This program is for referral partners — agencies, freelancers, and consultants who refer brands to Slash. Looking for Shopify help for your own store? See our packages instead.
- 01
Find
Find a qualified Shopify brand that could benefit from Slash.
- 02
Introduce
Introduce the opportunity to Slash through the agreed referral process.
- 03
Slash Handles Discovery
Our team handles discovery, technical consultation, and proposal.
- 04
Project Closes
Slash handles the project and client engagement.
- 05
Earn Commission
Receive commission when the referred project successfully closes.
FAQ
Frequently asked questions
Ready to make your Shopify store work harder?
Tell us where you are today. We’ll help identify the next best opportunity to build, optimize, or grow.
WhatsApp +62 811 381 118